(915) 757-2676 9430 McCombs St Ste B, El Paso, TX 79924
Open Tuesday to Sunday Order ahead

Fresh pan dulce, hot menudo.

Conchas, lechecillas, empanadas and donuts that go fast, baked every day at 9430 McCombs St in Northeast El Paso.

Call (915) 757-2676 > See the pan case
A bakery display case with a red base, full of trays of conchas, cuernos, orejas and empanadas

Hours

Tue–Fri:
7 a.m. – 7:30 p.m.
Saturday:
6:30 a.m. – 6 p.m.
Sunday:
6 a.m. – 1 p.m.
Monday:
closed

Open Tuesday to Sunday

Takeout · Delivery

4.8 on Google · 110 reviews
Two lechecillas, flaky pastries filled with baked custard, next to an empanada

A neighborhood panadería on McCombs Street: fluffy bread, staff who speak English and Spanish, and donuts that go fast.

Specials

Three pan de muerto loaves dusted with sugar on a red cloth
Photo by Esmeralda Bakery, retouched

Pan de muertois here

Available now, through November 2

Soft, round and dusted with sugar, the way it is made for Día de Muertos. Take a few for the ofrenda, or order a dozen for the family.

> Call to reserve
Shredded beef barbacoa on a clay plate with chopped onion and cilantro, a bowl of red salsa and two bolillos, on a red cloth

Barbacoa,Saturday and Sunday

Back on Saturday

Sold by the pound only: $15.25 a pound, with salsa and onion with cilantro included. Saturdays and Sundays only.

> Call to reserve
A rosca de reyes with candied fruit, and a slice showing its cajeta filling

Rosca de Reyes,filled with cajeta

Orders open December 1

Soft bread filled with cajeta, topped with ate and sugar. Reviewers call it the best rosca in the city, and one customer says they have ordered it seven years in a row.

> Call to order
An aluminum tray with tongs holding a pink concha, a cuerno and a coconut yoyo, beside a brown paper bag
Tray, tongs and the pan you like best: that's how you shop at a panadería.
An open white box with a dozen glazed, chocolate and sprinkled donuts on a red cloth
A dozen donuts for $10.50. Come early: they go fast.
The Franklin Mountains in Northeast El Paso, lit orange by the low sun
The Franklin Mountains, a few minutes from McCombs Street. Photo: Megalibrarygirl, CC BY-SA 4.0, Wikimedia Commons

4.8 out of 5, from 110 reviews on Google

> Read them on Google

What El Paso says

What comes up most in Google reviews, and how many reviews mention it.

  • Menudo18
  • Lechecillas8
  • Barbacoa7
  • Pan dulce7
  • Donuts5
  • Mexican food5
  • Bolillo3
  • Pan blanco3
  • Cortadillo2
  • Conchas2

“Muy buen servicio y buen pan.”

From a Google review · Summaries written from Google reviews, October 2026 · “Very good service and good bread.”

From the oven and the stove

Shredded beef barbacoa next to chopped onion with cilantro on a clay plate
Barbacoa by the pound, with salsa and onion with cilantro · Saturday and Sunday
A clay bowl of red menudo with a plate of onion and lime, oregano, chile and a bolillo, on a red cloth
Menudo with onion, lime, oregano and chile, and a bolillo · Photo by Esmeralda Bakery, retouched
A slice of rosca de reyes with a golden cajeta filling
Rosca de Reyes filled with cajeta, every January
Pan de muerto dusted with sugar on a red cloth
Pan de muerto for the ofrenda · Photo by Esmeralda Bakery, retouched

Order ahead

Putting together a box for the office, a party or Sunday breakfast? Fill your bag from the pan case, tell us when you'll stop by, and we'll have it ready. Roscas and big orders need a day's notice.

Your bag

Your bag is empty. Tap any pan in the pan case to add it.

    Send by text Call (915) 757-2676

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    Rather write to us?

    Roscas, big orders or any question. We'll get back to you by phone or email.

    Teléfono o correo (obligatorio uno de los dos) para poder responderte.

    A little gem on McCombs

    Esmeralda

    noun. /es·me·ˈral·da/ [ez-meh-RAHL-dah]

    an emerald. In Northeast El Paso, also the bakery where families have bought their pan dulce for years.

    Esmeralda Bakery sits in a small plaza on McCombs Street, and it has what a neighborhood panadería should: pan dulce baked every day, donuts that sell out, menudo, barbacoa on weekends, and pan de muerto and roscas when their season comes. Most pieces cost about a dollar and a half, and the staff will help you in English or Spanish.

    Steel tongs and a stack of aluminum trays on top of the display case, with empanadas inside